Prices worth celebrating

Christmas is usually the time of the year when budgets go out the window in the name of celebration. But 2023 was different. When the country teetered on the edge of a recession, embracing the “silly” season wasn’t an option. When splashing out is usually a cheat code to good gifting, 2023 demanded consumers get clever with their money.

This idea was a timely celebration of value so good you’d actually want to leave the price tag on. We even had custom price tags displayed across select stores.

This is just one of the projects I’ve worked on with the Wallace Bishop team to create a more premium brand and pull their identity into the present day through advertising collateral that celebrates their true value, expertise, and vibrancy. 

‘Tis the savvy season.